Last updated: May 2018
The data controller is mauigo GmbH, with a registered address at Dammstr. 12, 86807, Buchloe, GERMANY.
- How We Collect Your Data
Likely situations when you make personal data available to Mauigo include, but are not limited to: (i) by using Mauigo’s mobile apps or visiting our websites, (ii) registration for Services, contests and special events; (iii) accessing Services using a third party ID, such as social networking sites or gaming services; (iv) subscribing to newsletters; (v) purchasing a product or services through Mauigo’s online stores or within the app (or “in-app purchase”); (vi) using “tell a friend,” “email this page,” or other similar features; (vii) requesting technical support; and (viii) otherwise through use of Mauigo Services where personal data is required for use and/or participation.
The data we process on you may include, but is not limited to: email address, device ID and IP-address.
Mauigo may supplement your data with data received from third parties in connection with demographic, advertisement, market and other analytics surveys or services.
This website uses Google Analytics, if you wish to opt out of being tracked on this website, click here to opt-out.
- Purposes For Which We Will Use Your Data
We have set out below a description of the ways in which we plan to use your information, the legal bases we rely upon to do so and provide opt-out, where applicable:
- To provide and maintain our Services and to perform essential business operation, our legal basis for processing is performance of a contract with you which you entered into with us when you download our Services and accept our End User License Agreement.
- To administer and protect our Services (including troubleshooting, data analysis, testing, support, fraud, reporting and hosting of data), our legal basis for processing is legitimate interests for running our business, provision of administration and services.
- To notify you about changes to our Services, to allow you to participate in new features of our Services when you choose to do so and to understand how you use our Services so that we can continuously improve our offerings, our legal basis is legitimate interests to keep our users updated about our Services and our new features in accordance with your preference, and to continue to improve the Services we offer.
- To advertise our Services and products and to send push notifications, our legal basis is legitimate interests to be able to advertise our Services and products to our users.To opt-out of receiving advertisements for our Services and products, send us request through the in-app support feature.You can opt-out of from receiving push notifications by turning them off at the device level through the settings of the device.
- To serve personalized advertisements in our Services using third-party advertising networks, our legal basis is legitimate interests to run our business.For European Economic Area, Norway or Switzerland, our third-party advertising networks, rely on your consent to process Personal Data in order to provide personalized advertising to you, therefore you will be asked whether you consent to the tracking that enables personalized advertisement experience.To opt-out of receiving personalized advertisements, see below ‘Opt-out of targeted advertising’.
- Ad Serving Technology
Mauigo reserves the right to use and disclose the collected, non-personal data for purposes of advertising by Mauigo or Mauigo’s partners and contractors.
Mauigo may employ third party ad serving technologies that use certain methods to collect information as a result of ad serving through Services.
Mauigo or third parties operating the ad serving technology may use demographic and geo-location information (for more information regarding use of Location Data see below Section 3) as well as information logged from your hardware or device to ensure that relevant advertising is presented within the Service. Mauigo or third parties may collect and use data, for such purposes, including but not limited to, data such as IP address, Device ID, MAC address, installed software, application usage data, hardware type, Operating System information, browser information, unique identifiers in browser cookies, Flash cookies, and HTML5 local storage, Internet and on-line usage information and in-game information.
Mauigo may display to you behaviorally targeted advertising. If you wish to “opt out” of certain targeted advertising, please visit http://www.youradchoices.com and/or www.networkadvertising.org. Please note that the links above may not reach all Mauigo’s advertising partners and certain behaviorally targeted advertising may still be displayed to you. If you want to be certain that no behaviorally targeted advertisements are displayed to you, please do not use or access the Services.
Some services may include the use of in-game advertisements or brand placement. Such ads or sponsorships will be noted as such within the services.
Additionally please note that if you “opt out” it does not mean that you will no longer receive advertising. It just means that the advertising you see displayed will not be customized to you and your interests and may be less relevant to you.
- Location Data
To the extent Mauigo makes location enabled Services available and you use such Services, Mauigo may collect and process your location data to provide location related Services and advertisements. For example, some add-ons or offers may be available at dedicated locations. The location data is processed and stored only for the duration that is required for the provision of the location related Services.
Mauigo may use, depending on the service (1)IP-based location based on the IP address presented by the end-user, (2) fine geo-location data based on coordinates obtained from a mobile device’s GPS radio, or (3) coarse, network-based geo-location data based on proximity of network towers or the location of WiFi networks.
Mauigo uses your information to perform its own analytics and to enable analytics provided by third parties. We use analytical information for supporting business analysis and operations, business intelligence, product development, improving products and services, personalizing content, providing advertising, and making recommendations.
If you choose to use Mauigo’s “tell a friend” or a similar service about Mauigo Services or order a gift certificate for your friend, Mauigo may store your friend’s name and contact details that you provide to Mauigo.
Please note that certain features of the Services may be able to connect to your social networking sites to obtain additional information about you. In such cases, Mauigo may be able to collect certain information from your social networking profile when your social networking site permits it, and when you consent to allow your social networking site to make that information available to Mauigo. This information may include, but is not limited to, your name, profile picture, gender, user ID, email address, your country, your language, your time zone, the organizations and links on your profile page, the names and profile pictures of your social networking site “friends” and other information you have included in your social networking site profile. Mauigo may associate and/or combine as well as use information collected by Mauigo and/or obtained through such social networking sites.
- Disclosure and Transfer of Personal Data
Mauigo may use third parties to collect and process personal data on Mauigo’s behalf and in according to Mauigo’s instructions. Mauigo is not liable for the acts and omissions of these third parties, except as provided by mandatory law.
- Data Retention and Correctness
Please note that some data may be further retained if necessary to resolve disputes, enforce Mauigo user agreements, and comply with technical and legal requirements and constraints related to the security, integrity and operation of Services.
- Cookies, beacons and tracking
The Services may use “cookies” and other technologies such as pixel tags, clear GIFs and web beacons. Mauigo treats information collected by cookies and similar technologies as non-personal data.
E-mails and other electronic communications Mauigo sends to you may contain code that enables Mauigo to track your usage of the communication, including whether the communication was opened and/or what links were followed (if any). Mauigo may combine that information to other information Mauigo has about you and Mauigo may use that information to improve the Services and/or provide customized communications to you.
- Third Party Terms and Conditions
Please note that your access to and use of the Services may be subject to certain third party terms and conditions and Mauigo is not liable for any such third parties’ use of your personal data.
Certain Services that Mauigo may offer, such as multiplayer gaming, social networking and gaming console services, may use third party services to provide authentication for the Services with a gaming console ID, social networking ID, or gaming network account. In connection with such use, certain personally identifiable user and/or membership data may be transferred automatically to and from Mauigo.
You may choose to disclose data about yourself in the course of contributing user generated content to the Services.
Any data that you disclose in any forum, blog, chats or the like connected with Mauigo Services will become public information, and there is no expectation of privacy or confidentiality with respect to that data.
- Further information
You have a right to access, modify, rectify and delete data concerning you. In order to do so, please contact Mauigo at firstname.lastname@example.org. Mauigo will need sufficient information from you to establish your identity and to verify your access request, and also to assist us in handling your request. Requests will be processed as soon as possible. Please note that even if personal data is changed or deleted according to your request, Mauigo may still retain some of your personal data to resolve disputes, enforce Mauigo user agreement(s), and comply with technical and legal requirements and constraints related to the security, integrity and operation of Mauigo Services.
- Opt-out of targeted advertising.
To show you personalized advertisements in our apps we use specific advertising networks and their partners to deliver advertisements that are tailored to you based on a determination of your characteristics or interests. To do so they use personal and non-personal information such as advertising identifiers, such as the Android advertising ID and/or Apple’s ID for advertising (IDFA), and/or other tracking technologies to enable and optimize this advertising procedure.
You can opt-out from personalized advertisement experience, at any time by checking the privacy settings of your Android or iOS device and selecting “limit ad tracking” (Apple iOS) or “opt-out of interest-based ads” (Android). When you choose to opt-out, advertising networks will consider this choice as a withdrawal of consent to personalized advertisement experience and they will show only non-personalized advertisements and not targeted advertisements based on your interests.
- Advertising networks and third party plugins
Below, you can find a list with all third-party advertising networks and their partners, with whom we work to provide you with a personalized advertisement experience within our apps. The advertising networks listed below, with the exception of Fyber who acts as a data processor upon our instructions, are independent data controllers in respect of your personal data and you can learn more about how each handles your data by accessing their respective privacy notices using the hyperlinks below.
In order to provide personalized advertisements to our users, those listed below use device information that include personal and non-personal information, such as advertising (or ad) identifiers, IP address regarding the delivery of advertisements and your interaction with them and/or other tracking technologies to enable and optimize this advertising procedure. Ad identifiers are non-permanent device identifiers such as the Android advertising ID and/or Apple’s ID for advertising (IDFA).
AdColony is an advertising service provided by AdColony, Inc. (US)
Facebook Audience Network
Facebook Audience Network is an advertising service provided by Facebook, Inc. (US)
Fyber is an advertising service provided by Fyber Group. (Israel)
AdMob by Google and their partners
AdMob by Google is provided by Google Inc. (US)
For more information on AdMob Partners, please visit: https://support.google.com/admob/answer/9012903
You can opt-out from AdMob by Google service by following the instructions described by Google: https://support.google.com/ads/answer/2662922?hl=en-
Unity Ads is an advertising service provided by Unity Ads Inc. (US)
Vungle is provided by Vungle, Inc. (US)
GameAnalytics is an analytics service provided by GameAnalytics ApS (Denmark).